Marketing Mix

Presentation to The commercialiseing Class of Dr.Suheir Prepared By: Bushra Al-Atiki learner ID fare: 2080370 Table of Contents 1. connection oerview 2. Competitors 3. SWOT Analysis 4. grocery store Share 5. The Marketing Mix (The Four Ps Of Marketing) 6. References Company Overview Company Overview Hershey is one of northwestern Americas leading drinking burnt umber and candy store products companies ? The Hershey Company, together with its subsidiaries, engages in manufacturing, marketing, selling, and distributing various chocolate and confectionery products, larder items, and gum and mint refreshment products worldwide. The partnership sells its products manly by means of sales representatives and food brokers, mainly to wholesale distributors, chain grocery store stores, mass merchandisers. The participation was founded in 1893 and is based in Hershey, Pennsylvania. ? delegating statement: To be a focused food company in North America an d selected International markets and a draw in all(prenominal) aspect of our business. Key Executives Name Bilbrey, illusion P. Alfonso, Humberto P. Title forefront Executive Officer and chairman school principal Financial Officer, Chief Administrative Officer Total receipts Growth Over Prior Year 5,298.70 3.20% 5,671.00 7.00% 5,996.50 7.20% For the Fiscal point Ending 2009 2010 2011 Azzara, C.

Daniela Cooper, Jay A. Edris, Jim Garrabrant, R. capital of Alabama George, James D. Idrovo, Javier H. ODay, Terence L. Senior infirmity death chair of world(a) Research & Development misdeed President of US umber feebleness President o! f Investor Relations Vice President of pay & provision Vice President of Community Senior Vice President of Strategy & Business Development Senior Vice President of Global Operations security deposit % Net Income Margin % 8.20% 436 8.20% 9.00% 509.8 9.00% 10.40% 622.3 10.40% salary from Cont. Ops. 436 509.8 622.3 Gross Profit Margin % 2,063.30 38.90% 2,428.90 42.80% 2,550.00 42.50% Pogharian, Mark K. Saville, Kirk Schiller, Steven C....If you neediness to get a full essay, order it on our website: BestEssayCheap.com

If you want to get a full essay, visit our page: cheap essay